Delivering enduring customer engagement: Why now is the time to invest in a solid data foundation Digital event

Dato:
23/4 2021
Sted:
Online
Pris:
0 kr / 2.495 kr.

Over the past 12 months, there has been an unprecedented shift in customer behavior with COVID-19 driving many companies to rethink their customer engagements and act fast to offer differentiated experiences via digital channels.

Never has it been more important to have a robust data management strategy that enables a 360 view of the customer. The most successful companies in the current environment are harnessing the value of their data by proactively monitoring changes in customer behaviors & experiences and making targeted investments to address them.

Join this webinar co-hosted by CGI & Informatica to hear firsthand how Maersk is offering a completely differentiated customer experience by putting data at the heart of their digital-transformation journey.

Se program

Program:


09:00
Welcome by moderator
Michael Svendsen
Moderator:
Michael Svendsen
Computerworld Freelance Journalist

Michael Svendsen is a journalist and has been working within the technology field and with IT businesses for 20 years.


09:05
Delivering enduring customer engagement: Why now is the time to invest in data, technology, and systems to anticipate and predict customer sentiment
Allan Cervin
Speaker:
Allan Cervin
MBA and Director Financial Services & Data Analytics
CGI

Allan brings decades of commercial business experience from IT and Financial Services companies. Allan help leadership in any type of organization, getting value out of their most significant asset - data! He and CGI deliver Insights you can act on.


09:20
The massive rise in digitization has led to an explosion in dynamic data.
Informatica’s Customer 360 SaaS helps businesses across the globe every day to harness this data to offer intelligent customer experiences. Hear firsthand what is driving Informatica’s vision and innovation in this space.
Greg Hanson
Speaker:
Greg Hanson
VP Specialists EMEA & LATAM
Informatica

Greg Hanson has over 22 years experience within the world of data. Since joining Informatica in 2000 he has led hundreds of data initiatives with Informatica’s clients and partners. More recently, he has contributed to Informatica’s vision, go-to-market strategy, and customer success as EMEA and LATAM CTO. He regularly presents for Informatica and has a passion for discovering innovative uses for Informatica’s platform and ways for data to power business.

Prior to joining Informatica Greg oversaw project management for delivering data warehouse and analytics solutions at Consignia.


09:40
How Maersk is offering a differentiated customer experience using data as the cornerstone for their digital transformation journey.
Hari Prasad Sharma
Speaker:
Hari Prasad Sharma
Product Owner - Customer Master Data, Data Management
Maersk HQ

Hari has 10+ years of experience in delivering multi domain MDM products with Agile framework, building strategy and implementing data governance across organisation to connect Business and IT.


10:00
Experience how Informatica’s end-to-end Customer 360 SaaS solution revolutionizes how customer data is managed and used to gain a deeper understanding of the customer.
Barry Wildhagen
Speaker:
Barry Wildhagen
EMEA MDM Product Specialist
Informatica

Barry is based out of The Netherlands and is a Senior Product Specialist within Informatica’s EMEA-LatAm presales organization. With nearly 20 years of industry experience in various roles in the Data Management space, his current focus is on the topic of Master Data Management. But his long tenure with Informatica makes him an established subject matter expert on broader data management topics. Interesting trivia; Barry is fluent in Portuguese and hunts for asteroids and exoplanets in his spare time.


10:20
Bringing enduring customer engagement to life – a fireside chat with CGI, Maersk and Informatica

10:30
Round up by moderator
Michael Svendsen
Moderator:
Michael Svendsen
Computerworld Freelance Journalist

Michael Svendsen is a journalist and has been working within the technology field and with IT businesses for 20 years.